Macworld thoughts
Wednesday, January 10, 2007
First, yes, I absolutely love the iPhone. It's definitely amazing. A beautiful and graceful UI. Some questions remain: what about downloading directly from iTunes Store to the phone, why 2G instead of 3G, why no VoIP client like Skype, why no iChat client with text and audio support, why, supposedly, can't 3rd party developers create apps for it (risky I know...), etc. Maybe those will all be in iPhone 2.0. Since it's based on Mac OS X then all of that is possible.
Second, yes, I thought Apple TV was pretty cool too. Of course, I wish they had a Elgato or TiVo-type functionality in there, or at least some easy extension so those devices could be integrated into the slick Apple TV UI. Perhaps that will be in Apple TV 2.0.
But, sadly, I was disappointed that there was very little "Mac" in the "Macworld" keynote speech. Others in the blogsphere have harped on this too but the lack of any news on any Apple's Mac software (you know: a Leopard update, iLife '07, iWork '07, pro apps, etc), Apple's Mac hardware (Mac Pros, cinema displays, etc), and Apple's .Mac service was surprising and disappointing.
I realize that Macworld is a huge venue, but, given all the pre-announcement hype for the iPhone, they really could have made a separate "special event" press conference like they've done in the past.
Then they could use Macworld for Mac news. I want to hear how Leopard and Apple's other Mac hardware and software are going to kick Vista's butt! :-)
Maybe they'll surprise us with more news in the next few days or weeks. After all, Steve is the king of PR events and certainly knows what he's doing.
Second, yes, I thought Apple TV was pretty cool too. Of course, I wish they had a Elgato or TiVo-type functionality in there, or at least some easy extension so those devices could be integrated into the slick Apple TV UI. Perhaps that will be in Apple TV 2.0.
But, sadly, I was disappointed that there was very little "Mac" in the "Macworld" keynote speech. Others in the blogsphere have harped on this too but the lack of any news on any Apple's Mac software (you know: a Leopard update, iLife '07, iWork '07, pro apps, etc), Apple's Mac hardware (Mac Pros, cinema displays, etc), and Apple's .Mac service was surprising and disappointing.
I realize that Macworld is a huge venue, but, given all the pre-announcement hype for the iPhone, they really could have made a separate "special event" press conference like they've done in the past.
Then they could use Macworld for Mac news. I want to hear how Leopard and Apple's other Mac hardware and software are going to kick Vista's butt! :-)
Maybe they'll surprise us with more news in the next few days or weeks. After all, Steve is the king of PR events and certainly knows what he's doing.
Posted by George
2 Comments:
It's as if Macworld has become iPodworld.
I was also baffled there was no news on Leopard. Not a single mention. And no iLife 07 or iWork 07 updates. But they will probably come soon at a dedicated Leopard promotion fanfare warfare campaign;-)
But all that said, I've come to the conclusion that Apple has changed their strategy a bit. Now, they primarily use events for announcing the stuff that either needs special press attention, or needs to be explained properly.
The Macbook was just released without any special event to support it - as everyone know what it can do, and the whole tech-press was waiting for it.
Where as, the iPod Hi-Fi took a special event. Otherwise it would have been buried.
The iPhone needed to be explained properly. And I can see the importance of that, as many of my friends, and many of the journalists too, who did not see the keynote, don't know shit what they're talking about when they talk about the iPhone to me. They're like; bah - it doesn't have a camera etc... Now, if Apple had not at all even had a Keynote - NO ONE would understand the iPhone at all.
So, Macworld... Or any other Apple event, is now used for what use Apple can gain most results.
Have a nice day both of you. Looking forward to a kick-ass Curio 4;-)
By
Oliver Nielsen, at 5:01 AM
It occurred to me that they could have announced the iPhone and Apple TV at the huge CES (consumer's electronics show) where all the other big companies (Microsoft, Cisco, Dell, Pioneer, Sharp, etc) were making their big consumer electronics announcements. The CES show occurs at the same time as Macworld (aka it's happening right now).
Heck, Steve probably could have made the opening keynote speech considering that everyone is dying to hear about Apple's consumer electronics plans.
By
George, at 8:52 AM
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